| WELCOME
BACK TO WORD FOOD
Hello
and thanks for reading Word Food:
the Copywriting and Marketing Ezine from Wordfeeder.com.
It's the second week of November, and before you know it we'll all
be slammed for the holidays!
Now's
the time for small business owners and those in career transition
to get projects rolling.
Do
you have a goal that you want to hit before January 2009?
Maybe
you'd like to bump up the bottom line by increasing your marketing
effort. Perhaps you intend to launch a consulting firm. NOW is the
time... a copywriter can help you put ideas into action.
Call
on Wordfeeder.com to manage:
- Your email
newsletter - I'll walk you through the process
step by step
- Your new
consulting website
(even just a simple page to start with is fine!)
- Your company
blog (we partner with professional blog design
experts)
- Your content
production - maybe you want to blast out 50 web
articles between now and the December holidays! Great exposure
for your website and brand.
At Wordfeeder,
we work with you in any capacity you need. If you're creative but
scattered, we'll help you get organized. If your marketing lacks
oomph, we're happy to insert the missing zing that makes people
want to click that "buy" button!
Today's feature article is about Mouth
Watering Copywriting... those sneaky little tricks
that copywriters use to help you get read, understood, remembered
and respected!
Also... don't forget to check out the all-new
Interview with an Entrepreneur: Michael
Adams from Eddie's Energy Bars.
I love being able to introduce you to inspiring business owners
who can share what it takes to make money doing what you love.
Contact
Dina@Wordfeeder.com
to get started on your next marketing project today!
Warm regards,
Dina Giolitto
Copywriting Consultant
Wordfeeder.com
Mouth
Watering Copywriting: How to Paint Pictures With Words
by Dina
Giolitto
What
makes copy persuasive? The thoughts, feelings, and sensory associations
you evoke by telling stories, making music, and creating mental
pictures with words.
Think
of your reader's mind as a blank slate, waiting for you to fill
it with images that influence, phrases that persuade, and copy
that cajoles them into loving your product and your brand.
What
makes your copy inspire people to take action? A sense of movement.
A rhythm and flow. An energy that sets people's brains abuzz and
motivates them to get up and do something-- right now, right this
second!
When
you paint pictures and create energy with words, you literally
WAKE UP your reader and suck them right into whatever you've got
going on. Think of your marketing as an irresistibly catchy tune
that your prospects simply can't ignore. What will the lyrics
of your song be today?
Click
the link for some tips on how to create
good energy in your copywriting........
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