Wordfeeder.com Copywriting and Marketing for Print Media and the Web

 

copywriting home

copywriting basics

about wordfeeder copywriting

one-time copywriting services

monthly copywriting services

copywriting samples

copywriting testimonials

contact the copywriter

 

 

copywriting for coaches

copywriting for web designers

technology marketing and copywriting

copywriting for the real estate industry

 

 

article writing

e-book copywriting

ezine email newsletter management

sales letter copywriting

web copywriting

web design

 

 

copy on the fly: copywriting blog

blogfeeder: marketing blog

 

word food: the copywriting and marketing newsletter from wordfeeder.com

GROW YOUR EXPOSURE WITH WEB ARTICLES
marketing with articles

Marketing Your Business With Articles - What You Should Know

Marketing with articles, or "article marketing" as some refer to the practice, serves three purposes for your web-based business. These are as follows:

  • Article marketing helps you brand your business, grow your exposure and build your reputation as an authority on a particular topic or craft.
  • Article marketing works to bring inbound links to your website - and in many cases offers keyword advantage (applies ONLY to article sites that permit keyword links in the author resource box).
  • Article marketing acts as a slow-conversion sales generator - attracting interested parties from the outside, encouraging them to sign up for your mailings, and gradually building a trust-based relationship with them by sharing valuable information that they can use.

Wordfeeder.com will walk you through the process of creating articles that showcase your knowledge and position your company as a subject authority. Push your name out there, grow your customer base and build a loyal following of eager readers!

Email for a customized quote today: Dina@Wordfeeder.com

MARKET WITH ARTICLES EVERY MONTH

COPYWRITING SERVICES

Click to learn more:

article marketing
blog maintenance
ezine management

press release distribution

web 2.0 marketing

 

Email for a customized copywriting quote today: Dina@Wordfeeder.com

Article Marketing - Get With the Program

The process of marketing with articles is easy:

Write, syndicate, and then circulate a certain number of articles each month that are reserved exclusively for distribution purposes, as a means of of driving traffic from the articles themselves back to your website.

Wordfeeder.com Recommends the Following When Marketing
Your Web Business With Articles:

Add a sign-up form.

Implement a means of capturing email addresses on your website once your article readers arrive there.

This is done with the intention of making additional contact via an email newsletter, blog alert, or other type of mailing.

Choose one of the standard email management systems such as Constant Contact, EZ Ezine, 1ShoppingCart.com or AWeber.com. Or, ask your web designer to set something up on your server.

Do not publish the same articles on your website or in your ezine as you do on the article directories.

If you visualize your ideal customer, this will make sense to you. He or she arrives at your website after reading advice you've offered in the form of a web article. If all goes well, your ideal customer will be signing up to receive your ezine. What will this person expect to read with the first issue he sees - certainly not the same articles that he saw "out there" on the web. Give him a gift he can use - valued insider information.

Keep your web articles short and to the point.

Sure, you want to dazzle your future clients, but save it for your own website. Warm them up with a tasty tidbit of information, then present them with the golden nugget once they become your ezine subscriber or website visitor. A one-page, or one and a half page web article is more than enough to cover five basic points about your topic and then entice your reader to learn more after they click your URL.

So you're ready to launch your monthly article marketing campaign? Great!

Learn what you need to do to get started right here: Article Marketing: Create Your Own Plan for Success.

Email for a customized article writing quote today: Dina@Wordfeeder.com

 

(back to our Menu of Services)

copywriting services

 

Explore our Individual Copywriting Services

Learn about our Monthly Marketing Services

 

 
Word Food: The Copywriting and Marketing Ezine from Wordfeeder.com

sign up for word food, the copywriting and marketing newsletter from wordfeeder.com

copyright line